Launching a new teaching prize that looks established from day one
A literary brand, a public application site for teachers, two private judging portals and Brevo email, delivered from brief to launch in six weeks.

What needed to change.
The Parr Shakespeare Prize is an annual award for excellence in teaching Shakespeare. It had a name and funding but no website, no visual identity and a fixed public launch date six weeks away. It needed to feel like an established institution from its first day.
No brand assets
No logo system, colours or design language for the web.
Fixed deadline
Launch was tied to a public announcement. Six weeks, no extensions.
Simple applications
Teachers had to apply easily on any device, with documents attached.
Two audiences
Applicants on one side, judges and press on the other.
How we built it.
Literary brand
A classical look with engraved portraits and a parchment palette, so the prize felt established.
Application site
Teachers are nominated and apply with a resume, lesson plan and letter of support.
Screener & judge portals
Private portals to shortlist and score applications, with role-based access protecting applicant data.
Brevo email
Contacts, applicant emails and announcements sent from one platform, with no manual exports.
Client-managed admin
A WordPress admin built with ACF so the team runs every prize cycle themselves.
Six-week delivery
Brand, site, portals and email delivered on the launch date.
A look at what we built.



Before and after.
Tools & stack
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Let's build it with you.
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Book a call30 minutes, no sales pitch. Tell us what you want to build.
Get a straight answerHonest feedback on fit, scope, timeline and budget.
Decide with no pressureGo ahead only if it feels right. No commitment.
